For Immediate Press Release
For more info, contact
Christopher Buttner,
Tel: 415-381-8647
Fax: 415-381-8682
Email: cb@aarvak.com

APPLE MACS POWER THE HITS AT THE VILLAGE STUDIOS
Studio interior images can be viewed here

MAY 29, 2003 – WEST LOS ANGELES, CALIFORNIA – Tucked in a former 1922 Masonic temple reside The Village Studios’ soundproofed walls, which yield a quiet, creative serenity a world apart from the adjacent Santa Monica Boulevard and the hustle-and-bustle of ever-present Los Angeles traffic. Jeff Greenberg, CEO of The Village notes, “In the 35-years since The Village’s inception in 1968, it has established an amazing and unparalleled history in the annals of recorded music.”

To be a fly on The Village’s walls would make one a witness to legendary recording sessions of Rock and Roll history, including The Rolling Stones’ Goat’s Head Soup, Fleetwood Mac’s Tusk, Eric Clapton’s landmark, After Midnight, as well as his Grammy Award-winning Tears in Heaven, most Steely Dan records including Aja, Rikki Lee Jones forthcoming CD, and numerous Bob Dylan records, as well as modern blockbusters including The Red Hot Chili Peppers’ By the Way, the Foo Fighters’ One By One, and Nelly’s blockbuster Nellyville. The Village is also considered to be one of the Hollywood film industry’s premier recording and post-production facilities where film scores for Finding Nemo, The Shawshank Redemption, The Mighty Wind, Something About Mary, and Almost Famous, were recorded. Even the radio industry makes use of The Village, as production work for NPR’s KCRW morning program is recorded at The Village. You’ve also probably seen The Village as its facade plays backdrop to numerous nationally televised televisions, including spots for Jack In The Box and Porsche.

Long before the Apple Computer Company revolutionized the way people listened to music with the iPod, iTunes, and the iTunes Music Store, The Village was using Apple Computers exclusively to record the hits that would eventually wind up on millions of iPods.
In December of 1994, when Jeff Greenberg took the management helm, he made a major commitment to install all Macintosh computers as the core computer operating platform that would be used to record, compose, process and edit every note of music for every major recording act and motion picture producer who would work at The Village.

Jeff states, “I believe The Village was one of the very first professional recording studios in the country to completely embrace the Apple platform and it has paid off for us. We saw the future and the future was going to be Apple Macintosh computers as the standard method in which all music would be recorded in the future. We have continued to add and upgrade our Apple systems over the past decade and now The Village is an Apple exclusive creative environment.”

Powering The Village’s hit making studios are a bevy of Apple Macintosh computers, which run ProTools™ in the various tracking and composer studios, and scheduling and accounting software in executive offices. The Village uses more than twenty Apple Macintosh computers on a daily basis – not including additional ever-present G4 towers and personal PowerBooks brought in by clients. Greenberg notes, “About 95% of our sessions these days are recorded to hard disk and backed-up nightly through our Storage Area Network – a process that depends entirely on the performance and reliability of our Apple Macs.”

Studio A, where James Taylor recently recorded October Road, Hoobastank laid down their self-titled debut, The Red Hot Chili Peppers recorded By the Way, and the Foo Fighters recorded One By One, is powered by an Apple Macintosh G4 with an Apple Studio Display. The system runs ProTools with all sessions recorded to The Village’s Storage Area Network.

Jeff states, “Our Storage Area Network is a centralized server that sends all of the sessions through fiber to a secure block of hard disks with a RAID configuration. A dedicated Apple Macintosh G4 CPU backs-up all of the data on a nightly basis, ensuring security and redundancy for all of our sessions.”

The Village’s Studio B uses an Apple Macintosh G4 with an Apple Studio Display, again running ProTools, with all sessions recorded to the Storage Area Network. Studio B recently hosted the Stone Temple Pilots who recorded their latest CD, 4, and it was the Smashing Pumpkins’ studio-of-choice where they recorded their last three CDs. And, as rumor has it, Guns & Roses have been holed up in B working on a famously forthcoming CD.

With world-class gear, vibe, and history, it’s no wonder that award-winning movie scores often come from The Village’s Studio D. Moulin Rouge, the main theme for Six Feet Under, and Vanilla Sky are some of the more recent smash-hits to pass through Studio D. Presently, the score for Russell Crowe’s forthcoming 200-million dollar epic, Master and Commander, is also being recorded in Studio D, as well. A dual processor Apple Macintosh G4 with a Cinema Display runs ProTools HD in Studio D.

Studio F recorded Missy Elliot’s Under Construction, and Nelly’s Nellyville, two of the most successful hip-hop albums of 2002/2003. The Village’s Studio F also runs ProTools HD, powered by a dual processor Apple Macintosh G4 with an Apple Cinema Display.

Summing it all up, Greenberg explains, “Whether recording in one of our tracking studios, surfing the web during downtime on any one of the numerous iMacs in the studio lounges, writing in a composer’s studio, or working in one of our offices, it’s always been with a Mac.”

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For 35 years, the Village has been one of the entertainment industry’s top audio recording and mixing studios. Located in a spectacular 26,000-square-foot former Masonic Temple in West Los Angeles, the multi-room facility today provides state-of-the-art recording and scoring services to the record, film, and television industries. For more information, refer to the studio’s Web site at www.villagestudios.com.

For a print publication quality photo for this press release, additional press releases from The Village Studios, images, and other music industry news, please visit http://www.aarvak.com/pressrel/index.html

Click on image to view all pictures.

Jeff Greenberg, CEO of The Village, poses with one of the numerous Macintosh Computers used throughout LA's most notable and historical recording studio.